EA Sports FC Mobile UI/UX Study

"New" FC Mobile App Presentation.

EA Sports FC Mobile, formerly known as FIFA Mobile, is the go-to game for football fans on the move. Players able to manage teams, take part in matches, and earn rewards through daily logins and events.

"Old" FIFA Mobile.

I recently took on the challenge of diving into EA FC 2024's mobile UI, especially the daily login and home screen design. I wanted to see how I could tweak things and give them a fresh look.

Daily Login

EA's FC Mobile Daily Login screen.

Starting with the daily login screen, I noticed it felt a bit flat — not much excitement or incentive to keep logging in. The rewards didn’t stand out as much as they could. So, I added a little extra: a visual spotlight on the final prize. Now, when players log in, they can clearly see what’s coming and get hyped about the big reward waiting for them. Plus, I used existing FC elements to make the prize fit right into the game’s vibe.

Redesigned FC Mobile Daily Login screen.

Home Screen

EA's FC Mobile Home screen.

For the home screen, I stuck with the sleek, modern look EA’s known for, but I wanted to make the navigation feel more intuitive and player-focused. So I propose to have the home screen to have different tabs for different functions as not to crowd up the home screen and easier to navigate between different needs. 

Redesigned FC Mobile Home screen.